Lakshmi Narasimha Raju Mudunuri
Vol. 7, Jan-Dec 2021
Page Number: 211 - 231
Abstract:
Research experts and industry executives emphasize that competition today extends beyond individual enterprises to entire supply chains. The synergy and collaboration among supply chain members can significantly enhance the value delivered to end customers and provide a competitive edge. Such interconnections foster mutually beneficial relationships among all participants in the supply chain. Therefore, selecting the right supply chain partners, including suppliers, is crucial in supply chain management.